Services

Overview

I have only one objective … namely to help my clients to achieve their personal objectives through their chosen business. This usually involves one or more aspects of marketing. The following services are examples of the key areas that I concentrate on. They are not, however, an exclusive list. Every client’s needs are different and require a different approach.

Some marketing ideas I deal with are conventional but many of them are not. I deal with “Real World” Marketing not the “Academic” kind. For more information go to my FAQ page. To request a FREE consultation please Register.I also have a small business advice site at www.beyourownboss.co.uk

Most people I know, just want two simple things … more money and more time to enjoy it. There are other needs such as enjoyable work and the occasional challenge or excitement but they generally fall in behind the first two.

Marketing Services

  • Marketing Strategy
  • Market Segmentation
  • Product Development
  • Customer Analysis
  • Product Analysis
  • Promotional Strategies
  • Profit Building

Selling Services

  • Sales Training
  • Prospect Identification
  • Getting Appointments
  • Customer Analysis
  • Product Analysis
  • Presentation Skills
  • Profit Improvement

Web Marketing Services
  • Web Marketing Strategy
  • Web Site Promotion
  • Search Engine Optimisation
  • On-line Selling
  • Newsgroups, Blogs & Forums
  • Opt-in email & List Building
  • E-Zine Marketing
  • Web Site “Stickiness”

Many business consultancies work on a project basis, analysing and then carrying out the necessary work. This can create a dependency as, although projects are being implemented and the business is moving forward, the management and staff are not maximising learning from each project.

I prefer to work by training and coaching small groups or teams. That way they learn how to build the business so that they can develop and manage future projects in-house. I believe that, if I have done my job properly, they will need my input less and less rather than becoming dependent on outside help.